KSQ was in charge of creating a through-out brand concept: when being in LeMonde Cafe, customers will have an European-style experience: the elegant product package, the Western atmosphere of chalk-board handwriting around the coffee shop, and the smell from the finest coffee. All elements corporate harmoniously to bring customers the most relaxing and luxurious feeling.

Scope of works

Logo, key visual, poster, packaging design, print design

Project time

30 days July 2013

Client

The Grand Ho Tram Strip Project

Agency Credit

Agency: KSQ agency

Art direction: Hoai Anh Tran

Graphic design/Print design: Nhan Vuong